Erdos & Morgan Study

CRMA has always known that city and regional magazines have a tremendous influence in shaping attitudes and purchasing decisions of influential leaders in communities. And now with the results of a subscriber and local influentials study, we have proof of that! This study indicates that city and regional magazines have a huge impact on the decisions made by important men and women who make and shape trends in their communities.

This study of CRMA was conducted by Erdos & Morgan, one of the most respected and highly recognized market research firms in the US. They explored the attitudes, opinions and characteristics of subscribers and local opinion leaders in a sampling of markets in all regions of the country.

The following is the full results of that study with detailed information and analysis.

If you have questions or need more information about this material, please contact The Jones Agency at 760/325-1437.

CRMA 2009 Membership Directory in digital version