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Member News
CRMA’s 27th Annual Conference,
chaired by Publisher John Palumbo (john_palumbo@rimonthly.com) of Rhode
Island Monthly, will be held May 3-5, 2003 in Philadelphia,
PA. If you have suggestions for topics/speakers or want
to volunteer to be on a panel, contact the planning
committee: Management, John Balardo (jbalardo@hourdetroit.com), HOUR Detroit;
Advertising, Joe Chiodo (jchiodo@sacmag.com),
Sacramento; Editorial, Paula Bodah (paula_bodah@rimonthly.com),
Rhode Island Monthly and John Heckathorn (johnh@pacificbasin.net), Honolulu; Circulation,
Lori Birney (lbirney@phillymag.com),
Philadephia; Marketing, Jennifer Acocella (acocella@phillymag.com), Philadelphia,
and Art, Ingrid Lynch (ilynch@mainlinetoday.com),
Main Line Today (Production chair TBA). The conference
will be held at Hyatt Regency Penn’s Landing (www.hyatt.com),
201 S. Christopher Columbus Blvd. Call 215/928-1234
by April 4, 2003 for a room at $169/night (single/double).
In September, Editor John Fennell of Milwaukee
(www.milwaukeemagazine.com)
wrote a warm tribute to Harry V. Quadracci, who bought
the magazine along with wife Betty in the early 1980s.
The founder of Quad/Graphics died tragically in an accidental
drowning incident. More details are posted at: www.citymag.org/newsletter/august02/page4.html.
The theme of CRMA’s next Promotional Exchange
Program (PEP) is special
section promotions (either free-standing or house ads).
Please mail 40 copies of a special section promo to
CRMA headquarters (CRMA, Attn: PEP, 4929 Wilshire Blvd.,
Ste. 428, Los Angeles, CA 90010) by Sept. 30, 2002.
If you don’t have that type of material, please mail
40 copies of something else to be in the exchange. Questions?
Write to Executive Director Jim Dowden: jdowden@prodigy.net.
Total magazine advertising revenue for
July increased 8.6% from last year, closing at $1.1
billion, according to Publishers Information Bureau
(www.magazine.org/pib).
Ad pages for July were 15,125, up 0.5% from last year.
Year-to-date, advertising revenue closed at $8.8 billion,
a decrease of 0.3%, and ad pages were 120,607, down
8.6% from last year.
Magazine readership is up, in fact, a 5.3%
increase since 1998 (see related article in this issue).
The fastest-growing groups are women and people over
35 -- that’s the good news from Palm Springs Life Publisher
Milt Jones, who discovered the article in Media Life
magazine with this recent study. This piece, which examines
a study of 171 common titles by Mediamark Research,
Inc. (www.mediamark.com),
is posted online: www.medialifemagazine.com/news2002/aug02/aug26/3_wed/news1wednesday.html
Palm Springs Life (www.palmspringslife.com)
just came out with its huge Annual Desert Living issue,
and in October, will insert At Home’s Annual Design
Issue.
Kelly Carter, creative director for Delaware
Today, ironically celebrates her birthday on 9-11. To
mark the disaster’s one-year anniversary, the magazine
(www.delawaretoday.com)
had her write the “Final Word” column about her experiences
last year and feelings on this coincidence. Several
members wrote about the attack, either in features and
editor columns.
In September, St. Louis (www.stlmag.com)
printed its annual Editors’ Choice Awards issue (formerly
known as Top of the Town)
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